Unlocking the Market Podcast

Real conversations with agents, lenders, and market pros who are building resilient businesses in a changing market.

We go beyond headlines and hot takes. Each episode of Unlocking the Market digs into what’s actually working right now—how agents are generating opportunities, serving clients well, and staying grounded when conditions shift.

Practical, story-driven conversations—not theory or fluff.

Clear takeaways you can plug into your business this week.

Honest talk about wins, losses, and lessons learned along the way.

Also available on your favorite podcast apps. Subscribe to get new episodes as soon as they drop.

Format: 25–45 minute episodes Guests: Realtors, team leaders, lenders, and market experts

About Unlocking the Market

The goal of Unlocking the Market is simple: give you a front-row seat to the conversations that help agents and lenders move with more clarity and confidence in today’s market.

We talk about what’s really happening at the kitchen table, in team meetings, and inside deals—not just what shows up on slides or in market reports.

Real conversations Modern mortgage + real estate Client-first perspective

What we cover—and who it’s for

Episodes are built for working agents, team leaders, and partners who want practical stories and strategies, not hype.

Topics we explore

How agents are generating conversations and appointments right now.
Ways to talk about payments, affordability, and strategy with clients.
Systems and habits that keep you moving when the market shifts.
Stories behind the deals—what almost broke, and what saved them.

Who will get the most value

Solo agents and small teams focused on sustainable growth.
Realtors who want better mortgage conversations with their clients.
Lenders and partners who care about the full client experience.
Anyone who wants honest talk about the realities of this business.

Recent episodes

Here’s a sample of the kinds of conversations you’ll hear on Unlocking the Market. Episode titles and links can be updated as new shows go live.

Ep. 01 — Building a Durable Business in a Volatile Market

Conversation with a top-producing Denver agent • ~35 minutes

We unpack how to stay proactive when the headlines are loud: daily habits, client conversations, and the mindset shifts that keep your pipeline healthy.

Watch on YouTube Listen on Apple Podcasts Listen on Spotify

Ep. 02 — Money, Made Human: Talking Payments Without the Pressure

Lender + agent roundtable • ~40 minutes

We talk through real scripts and scenarios for buyers who are nervous about rates, payments, and timing—plus how to partner with your lender so clients feel informed, not overwhelmed.

Watch on YouTube Listen on Apple Podcasts Listen on Spotify

Ep. 03 — Systems, Cadence, and the Power of Simple Follow-Up

Conversation with a team leader • ~30 minutes

We dig into simple follow-up rhythms, how to avoid overcomplicating your CRM, and what “staying in front of people” actually looks like in a normal week.

Watch on YouTube Listen on Apple Podcasts Listen on Spotify

Want to be a guest—or bring Unlocking the Market to your office?

Some of the best episodes start with a simple conversation: a story that needs to be told, a challenge you’re working through, or a topic your office keeps coming back to.

Great guest fits

Agents and teams with a story worth unpacking—not just a highlight reel.
Leaders who are willing to talk about what didn’t work, not just what did.
Partners who care deeply about the client experience from first call to closing.
Offices experimenting with new ways to serve clients and support agents.

For offices & teams

Use episodes as training prompts for your next sales meeting or workshop.
Host a live “Unlocking the Market” style conversation with your team or brokerage.
Co-create an episode around a theme your office is wrestling with right now.

Ready to unlock the next chapter of your business?

Subscribe to the show, share it with your people, or reach out if you’d like to be a guest or build an episode around what you’re seeing in the market.

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All loans subject to approval. Equal Housing Lender.